Reblogged from Paul Coles's Blog:
When I left university I joined the British retailing institution that is Marks and Spencer, and of the many things that I learned about business, the most precious of all was that you set your business up for the 99% not the other 1%.
I know you are thinking what the hell is this guy talking about? So I will explain.
The Pareto Rule is an awesome tool and can be used in many situations. Here Paul Coles shares his insights with how companies focus on the wrong side of the equation at times.
Related articles
- Why You Can't Do It All (inc.com)
- The Pareto principle and cross-channel marketing (theengagingbrand.com)
- Scale Outreach Using Pareto's Law (seerinteractive.com)


#1 by The Hook on October 23, 2012 - 11:53 am
Very enlightening reblog,Tim! Good job!
#2 by Tim Rueb on October 23, 2012 - 6:54 pm
Thanks Hook
#3 by Tammy on February 20, 2013 - 7:45 am
I like this post – it’s a great reminder for me.